Dancing dangerously close to hip-hop, fiddling her uke into the spaces between pop and r&b, and intricately curating vibrant year for herself. Considering how consistent and evolving Ari has been this past year it’s no surprise she is our (and probably your) women crush of the year.
What is it about Ari Chi’s music that makes it feel like she is reminiscing from life’s gray areas?
Stripped down, Ari opens up sonically and visually about the beautiful mess that is life. We’ve listened her in detail paint love’s pitfalls and life’s golden moments while maintaining soulfully delicious vocal runs, both live and on her Color Fool album.
The “Colors” visual is no different from the rest of her captivating pallet. Smooth and melanated down to the last drop, director Imani Lee Creative captures Ari in her natural aura. Cody Iffla’s set design for the video is a simple yet refreshing take to blur the line between art and the artist.
See while she might have been made in music, she definitely lives in colors. Telling stories with an undeniable level of sincerity, is it her wordplay that makes us wonder how sexy could be a color?
Tell us what you think of Ari Chi “Colors” video?